Universal Cancels Premiere of ‘A Dog’s Purpose’

Joe Lederer/Universal

Amid the controversy surrounding a troubling video which revealed a stressed German Shepherd was forced to perform in artificial rapids on the set of the upcoming A Dog’s Purpose, Universal Pictures and Amblin Entertianment have canceled the movie’s premiere, which was to have taken place in Los Angeles this weekend.

People for the Ethical Treatment of Animals has called for a boycott of the film and is pushing for further action, calling on the director of the Amblin production, Lasse Hallstrom, and producer Gavin Polone to pledge never to use animals in films again and to rescue the dogs from Birds & Animals Unlimited, the training and handling facility said to be the provider of the canines. (The Hollywood Reporter wrote about alleged federal Animal Welfare Act violations at the company’s Acton, Calif., headquarters on July 11.)

In cancelling the premiere, Universal and Amblin on Thursday issued a statement saying, “Because Amblin’s review into the edited video released yesterday is still ongoing, distributor Universal Pictures has decided it is in the best interest of A Dog’s Purpose to cancel this weekend’s premiere and press junket. Amblin and Universal do not want anything to overshadow this film that celebrates the relationship between humans and animals.

“Since the emergence of the footage, Amblin has engaged with many associated with the production…