Justin Bieber Wraps Year, Career Comeback With Inspiring Grammy Video
Justin Bieber and every other artist nominated at the upcoming 59th Annual Grammy Awards still have two months to fret, bet, rewrite speeches, and perfect their good sport face.
Ahead of the biggest night in music, Bieber’s team — headed by manager Scooter Braun — have unveiled a beautiful, moving promo video for the pop prince’s outside chance grammy run.
Braun tweeted out the visual on Monday, which is captioned “For Your Consideration.” The video focuses on Justin’s incredible 2015-2016 comeback and the four nominations he landed after releasing his latest studio album Purpose last November.
Bieber, a Grammy-nominee, is nominated for Best Pop Vocal Album, Best Pop Solo Performance for “Love Yourself,” and two “Big Four” awards — Album of the Year and Song of the Year — again for “Love Yourself.”
The Canadian won his first ever Grammy at this year’s ceremony for “Where Are U Now,” a game-changing collaboration with EDM titans Diplo and Skrillex, as Jack U.
Watch Bieber’s Grammy run video below.
— SB Projects (@SB_Projects) December 26, 2016
The visual opens with the “Mark My Words” video in the Paris Goebbels-directed Purpose: The Movement, a 13-strong series of dance videos to accompany the standard edition of the Biebs’ Purpose album.
As the camera pans behind Justin walking backstage at a past music event, his own voice narrates the scene saying, “There’s a lot of people that are just waiting for me to mess up, because a lot of teen stars do.”
The scene cuts to Braun talking about his most famous artist signing in an interview filmed earlier this year.
Alluding to the (now) 22-year-old’s…