Category Archives: Advertising

PeekAnalytics Featured at AdAge.com

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PeekAnalytics Featured On AdvertisingAge

As mentioned below, B.L. Ochman has written a deeply flattering piece about PeekYou’s brand new (currently in beta, and very soon to be launched) PeekAnalytics product. The piece has now been featured on AdAge.com. In it, Ms. Ochman details what types of insights PeekAnalytics provides, and why and how these insights are incredibly valuable for those seeking to get the most out of their engagement with social media.

“PeekYou’s beta of PeekAnalytics Social Audience Report comes closer than any of the more than 50 social media monitoring platforms and tools I’ve tested to providing, and explaining, meaningful audience analysis of Twitter followers that brands can confidently use to create their budgets,” Ochman writes.

Our CEO, Michael Hussey, and Josh Mackey, our General Manager of Product, were both interviewed for the piece as well. You can head on over to Ad Age and check it out for yourself by clicking here.

PeekYou Partners With iSocket For Self-Service Advertisement Buying

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A lot of things are happening here at PeekYou. We recently just became a Top 500 US website according to Quantcast, and are tracking to hit Top 400 fairly soon. As part of this growth, we recently partnered with a media buying platform named iSocket. iSocket allows anyone with an display advertising budget to come to our website and purchase impressions for any given time period that they like. It gives buyers the ability to choose what they want to buy, and for how long they want us to display their ads.

How does it work?
All you have to do is go to PeekYou’s online ad shopping cart, which allows anyone to come through and by a specific amount of impressions for any of the 4 inventory placements that we have open on our website. Once you decide how much to buy and when you want your ads to run, all you have to do is upload your creative and a process a payment. All impressions purchase through iSocket are guaranteed on PeekYou.

Use our self-service checkout to buy display advertising on PeekYou.com

Who is PeekYou’s audience?
PeekYou indexes well with a slightly female, well educated and affluent online audience in the 18-45 age range. We are the perfect publisher for media buyers and digital planners who would like to get the message out about their specific product or brand to as many people as possible. If you want to learn more about PeekYou’s audience, please view our Advertising Page and Demographic Information pages.

What type of inventory to do you have?
PeekYou is currently selling 4 specific placements across our website. They include:
1. 728×90 Leaderboard on the Search Results page
(ex. peekyou.com/michael_hussey)

2. 300×250 Medium Rectangle on the Search Results page
(ex. peekyou.com/michael_hussey)

3. 728×90 Leaderboard on the Individual Listing page
(ex. peekyou.com/michael_hussey/5)

4. 300×250 Medium Rectangle on the Individual Listing page
(ex. peekyou.com/michael_hussey/5)

Sounds great! Where do we buy?
Head over to our iSocket page, which allows you to purchase the inventory that you would like to buy.

If I have some questions, who can I speak to?
Send us a note at advertising@peekyou.com with your inquiry. We’ll get back to you as soon as possible.

We are starting off our prices low to garner some interest in display advertising on PeekYou.com. Get in early while our inventory is cheap! PeekYou presents a great opportunity for brands to get in front of an affluent, slightly more female crowd that spends money online. With our number of pageviews per visit, we allow brands to get their message across to thousands of viewers per day at an extremely competitive CPM.

Thanks,
Raj
@rajpeekyou